Collingwood's membership base is a key factor in the club's on-field and off-field success.
Collingwood refers to its membership as the Magpie Army.
Over the course of time, the club has developed membership options to allow for any supporter in the world to join as a member.
Collingwood's membership base reaches not only across the country but the entire world.
| Year | Membership Total (Ladder Finishing Position) |
|---|---|
| 1984 | 16,313 (3) |
| 1985 | 16,857 (7) |
| 1986 | 13,971 (6) |
| 1987 | 9,500 (12) |
| 1988 | 11,985 (4) |
| 1989 | 13,620 (5) |
| 1990 | 14,808 (1) |
| 1991 | 18,469 (7) |
| 1992 | 18,921 (5) |
| 1993 | 21,882 (8) |
| 1994 | 20,843 (8) |
| 1995 | 22,543 (10) |
| 1996 | 20,752 (11) |
| 1997 | 22,761 (10) |
| 1998 | 27,099 (14) |
| 1999 | 32,358 (16) |
| 2000 | 28,932 (15) |
| 2001 | 31,455 (9) |
| 2002 | 32,549 (4) |
| 2003 | 40,445 (2) |
| 2004 | 41,128 (13) |
| 2005 | 38,612 (15) |
| 2006 | 38,038 (7) |
| 2007 | 38,587 (4) |
| 2008 | 42,498 (6) |
| 2009 | 45,972 (4) |
| 2010 | 57,408 (1) |
| 2011 | 72,728 (1) |
| 2012 | 73,605 (4) |
| 2013 | 80,456 (6) |